Continuing with their tradition of bringing top name designers to the masses, Target launched their new collection of pieces from Rogan Gregory (pictured with Jessica Szohr) with a special 3-day only preview at Barney's in Manhattan yesterday.  Starlets such as Jessica, Diane Kruger, Aisha Tyler, Amanda Peet, Amy Ryan and NYC djs the MisShapes came out to see the collection which draws inspiration from the beach and is made from 100% organic cotton and eco-friendly fibers. 

The collection will officially be launched in Target stores and online on May 18.  How much do I love Target for one-stop shopping?  Where else can you get a 10-pack of paper towels, a digital camera and some reasonably priced designer gear?! ( And that is why I always walk out with waaaay more than I ever intended when I go to that store; can't beat a good deal! )